3 Ways to Keep Your Client’s Attention Through Print
We know how important it is to find new clients and keep business coming in. Once you get a potential client to hear about your business or step into your storefront, you need to keep their attention, even after they leave. There are several ways to continue to leave a good impression on clients, and keep your client’s attention through print.
One way we have helped businesses stay on top of their client’s minds is through brochures. When you meet someone for the first time, you have the opportunity to sell your business and your services to them. But since we are all human, we tend to forget about 50% of what we are told during presentations. A day after the presentation, we are likely to only remember 25% of what we were told. To eliminate the risk of your business being forgotten, you must give them something tangible that they can refer back to after they’ve talked to you. Brochures can be a beautiful representation of your business that can be informative and also remind the client to contact you.
We also believe in the power of greeting cards. Sending a thank you note to a client or a potential client after meeting them carries a lot of power. It tells them you value their time and also reminds them of your contact information. A well branded greeting card will make your business look professional and personable.
Another technique we have helped our clients complete is to create holiday gifts that people actually want and will use. Calendars, magnets and notepads are all gifts that your clients will actually use in their home. With appealing branding and design, they won’t mind putting it up in their house, too.
When sending your print materials off to a client, make sure your packaging is professional and represents your company. We can customize your packaging to make it eye catching and something they can’t miss. Whether it’s a folder to keep brochures, flyers and pricing guidelines. Or if you need custom envelopes printed, we can satisfy all of your needs to keep your client’s attention through print.
As a graphic designer, I have been using O’Neil’s print services for many years and keep coming back because of quality and consistency. Customer service is excellent and I always get quick responses to all my questions.
Becky Ankeny DesignBecky Ankeny Design
I’ve been dealing with printers for a long time. Very rarely do they come close to the consistent level of care that we encounter every time working with O’Neil.”
Mike Fretto, Tuft & NeedleLearn more about Tuft & Needle
O’Neil is unmatched when it comes to customer service and quality.
Greg Forney, Langham PartnershipLearn more about Langham Partnership
We’ve been very pleased with all of our projects at O’Neil. The staff is always professional, extremely courteous and personable, and shows a true interest in providing high quality printing.
Carrisa Kienzle, Global Training NetworkMore about Global Training Network
I’ve always been impressed with O’Neil’s professionalism and communication. From high-end brochures to time-sensitive, variable direct mail, they’ve always come through for me.
Perry Wilson, Fabcom Integrated Strategic MarketingLearn more about Fabcom Integrated Strategic Marketing
Everyone at O’Neil is invested in creating a final product we can all be proud of. We highly recommend them.
Don Newlen, Fervor CreativeLearn More About Fervor Creative
We don’t consider O’Neil just vendors. We view them as an extension of our shop.
Fred Cisneros, Owner/Creative Director, Cisneros Design, Inc.Learn more about Fred + Cisneros Design, Inc.
I couldn’t have been more thrilled with the service I got working with O’Neil. They were completely transparent and helpful throughout the entire printing process, and explained any nuances or questions that came up.
Adrian Mendez, DesignerLearn More About Adrian + Rule 29
We needed a printer who could assure a high-quality product and provide solutions to our questions when we wanted to try new printing methods. O’Neil does just that and more. They have become a trusted partner in our business.