What is marketing automation?

Marketing automation refers to software designed for marketing departments to more effectively communicate through multiple channels such as email, direct mail, social media, text, and other mediums. At O’Neil, we are excited to use this type of solution to market to our existing customers, past customers, and prospects. We have so many unique solutions at O’Neil that our customers really enjoy using. Having a way to communicate our solutions to customers and prospects allows O’Neil to stay in front of them while providing information that they find interesting and valuable.

Having a marketing automation platform at O’Neil also gives us another product offering to complement our existing print and web portal solutions. We have had a lot of interest from current and new customers lately about facilitating email management campaigns which our new platform gives us the capability to do. Next time you hear about a company who is interested in growing their business, think of this capability! Marketing automation helps organizations grow faster by using multiple communication channels to reach their customer. O’Neil would be happy to learn more about how we can help grow sales for organizations through multi-channel marketing.