High Quality Catalog Printing for Your New, At-Home Shoppers
With the second quarter starting off in a way none of us expected, we must plan accordingly for the rest of the year. For companies who rely on meeting their customers face-to-face, they must create new forms of communication and determine how to continue to reach their customers.
The past month has drastically changed the way consumers shop, for both services and products. It is essential that your company find a way to communicate with your customers, and one way to do that is through high quality catalog printing. Reaching your customers at their door will keep your business at the top of their mind and allow them to see your offerings without leaving their home.
High quality catalogs give your customers the tactile experience of shopping. It creates value for your brand through the experience and can showcase your product/service how you want it to be seen. Business catalog printing is one of our specialties – our work includes: product catalogs, furniture catalogs, clothing catalogs, as well as art catalogs.
Each of these catalogs range in different sizes and binding materials. We understand that you have a long list of tasks to do in order to keep your business moving, so we want to take out the work of shipping to your clients. Using our mailing services, we are able to ship each piece for you, saving you time at the post office.
Whether you want us to ship your direct mail catalog to your client from our warehouse or you prefer to send them yourself, we can make the catalog exactly how you imagine it. Our high quality catalog printing services are versatile and streamlined for businesses ready to display their products.
What should be included in my business catalog?
We have seen businesses use our catalog printing services to build brand awareness, introduce new products, and show their products/services in use. Here are a few ideas of what to include in your business catalog:
– The first few pages of your catalog can be used to introduce your brand and express your company’s values/messaging.
– Use vivid imagery, detailed descriptions, and prices. Give consumers the shopping experience that they would have in a store.
– Other additions you can include are delivery expectations for your products as well as testimonials from customers. People like to imagine how the product or service will benefit their life and this is your opportunity to share with them.
– Another consideration is to create a catalog that is engaging to your customers. Create a cover design that causes them to pause and want to look through the catalog. Consider using imprinting techniques that stand out, such as: foil printing, embossing, and die cutting.
How do I get started?
Begin by thinking about what products/services you want showcased. Whether you have a select few you want to share or your entire product line. If you need inspiration, take a look at some of our past work. With over 100 years in the print industry, we have seen all types of designs and very rarely come across a project that we can’t make happen.
Our team will be happy to assist you when it comes to determining what binding techniques and paper types will work best for your catalog. Once you have the designs complete, we will work closely with you to show you your options and give you a better idea of what the catalog will look like in the hands of your customers.
We would love to connect with you online to set up a call. Getting started is simple by using our Client Center for big uploads, payments, and more. If you have any questions regarding our online catalog printing services, feel free to contact us here.
As a graphic designer, I have been using O’Neil’s print services for many years and keep coming back because of quality and consistency. Customer service is excellent and I always get quick responses to all my questions.
Becky Ankeny DesignBecky Ankeny Design
I’ve been dealing with printers for a long time. Very rarely do they come close to the consistent level of care that we encounter every time working with O’Neil.”
Mike Fretto, Tuft & NeedleLearn more about Tuft & Needle
O’Neil is unmatched when it comes to customer service and quality.
Greg Forney, Langham PartnershipLearn more about Langham Partnership
We’ve been very pleased with all of our projects at O’Neil. The staff is always professional, extremely courteous and personable, and shows a true interest in providing high quality printing.
Carrisa Kienzle, Global Training NetworkMore about Global Training Network
I’ve always been impressed with O’Neil’s professionalism and communication. From high-end brochures to time-sensitive, variable direct mail, they’ve always come through for me.
Perry Wilson, Fabcom Integrated Strategic MarketingLearn more about Fabcom Integrated Strategic Marketing
Everyone at O’Neil is invested in creating a final product we can all be proud of. We highly recommend them.
Don Newlen, Fervor CreativeLearn More About Fervor Creative
We don’t consider O’Neil just vendors. We view them as an extension of our shop.
Fred Cisneros, Owner/Creative Director, Cisneros Design, Inc.Learn more about Fred + Cisneros Design, Inc.
I couldn’t have been more thrilled with the service I got working with O’Neil. They were completely transparent and helpful throughout the entire printing process, and explained any nuances or questions that came up.
Adrian Mendez, DesignerLearn More About Adrian + Rule 29
We needed a printer who could assure a high-quality product and provide solutions to our questions when we wanted to try new printing methods. O’Neil does just that and more. They have become a trusted partner in our business.