Why Cheap Printing Isn’t Always The Best Option
It’s all about the bottom line. But cost cutting isn’t always the right option for a client or organization, especially when it comes to print projects. Many consumers in the print industry pay a low price for their projects, only to pay a higher price in terms of ROI after their completion. A good print company focuses their efforts on growing profits and boosting revenue for their clients, while a good buyer understands the effectiveness of high-quality print solutions.
Low Quality Doesn’t Compare
Sub-standard solutions simply don’t come close to the value of high-quality merchandise. First impressions count, and you don’t want a cheap-looking book or mail piece to be the first thing someone sees from you and your business. Printers who take pride in their craft and have high standards for their work will create something that helps reflect your business well, establishing a “wow” factor that encourages customers to give you a call.
You care about your printed products and how they are perceived, so you need a printer who cares just as much as you do. Any print company can throw something together for a quick buck. It’s the companies that are interested in more than “easy money” that help your business stand out. If you’re serious about ROI, investing a little more into a printer who cares will greatly benefit your project.
Clients who choose cheap printing options probably don’t have a close relationship with their print providers. A good printing relationship should be seen as a valued partnership. Printers should focus on their client’s ROI and work with their budget, while clients should feel satisfied with the effort and end product. Building relationships can lead to beautiful partnerships for many years to come.
Ready to build a relationship with a high-quality printer who cares? Contact us today!
I’ve been dealing with printers for a long time. Very rarely do they come close to the consistent level of care that we encounter every time working with O’Neil.”
Mike Fretto, Tuft & NeedleLearn more about Tuft & Needle
O’Neil is unmatched when it comes to customer service and quality.
Greg Forney, Langham PartnershipLearn more about Langham Partnership
We’ve been very pleased with all of our projects at O’Neil. The staff is always professional, extremely courteous and personable, and shows a true interest in providing high quality printing.
Carrisa Kienzle, Global Training NetworkMore about Global Training Network
I’ve always been impressed with O’Neil’s professionalism and communication. From high-end brochures to time-sensitive, variable direct mail, they’ve always come through for me.
Perry Wilson, Fabcom Integrated Strategic MarketingLearn more about Fabcom Integrated Strategic Marketing
Everyone at O’Neil is invested in creating a final product we can all be proud of. We highly recommend them.
Don Newlen, Fervor CreativeLearn More About Fervor Creative
We don’t consider O’Neil just vendors. We view them as an extension of our shop.
Fred Cisneros, Owner/Creative Director, Cisneros Design, Inc.Learn more about Fred + Cisneros Design, Inc.
I couldn’t have been more thrilled with the service I got working with O’Neil. They were completely transparent and helpful throughout the entire printing process, and explained any nuances or questions that came up.
Adrian Mendez, DesignerLearn More About Adrian + Rule 29
We needed a printer who could assure a high-quality product and provide solutions to our questions when we wanted to try new printing methods. O’Neil does just that and more. They have become a trusted partner in our business.