5 Print Myths Debunked
Here are our top five print myths and our explanations on how they’re false!
1. Print is dying
With the rise of social media, many businesses have wondered how print fits into their marketing plan. Our unbiased answer is no. Print is not dying; it is being reinvented. Much of online content is overwhelming and not as valuable as a whole. When companies invest in print, they are spending more time to ensure they are creating the right content for their audiences. We are seeing companies take the time to hire professional designers to produce projects that are engaging and unique.
2. You can’t love print and the environment
We are proud to say we are both lovers of print and proud supporters of “going green.” We do this by offering recycled paper options, safer inks, and digital prepress processes. This means we cut our waste down significantly and recycle what we can. Read more about our eco-friendly printing on this blog post.
3. We can only print documents and business cards
At O’Neil Printing, do print documents and business cards, but together they make up a very small portion of our final print products. Our team prints books, brochures, banners, posters, vinyl wall designs, coasters, folders, booklets, and so much more. If your company has a unique vision for a project, we would love to chat about it.
4. You can’t edit your documents after sending them to us
When companies need branded materials, it can be a challenge to have to send updated files over and over. We’ve create O’Neil Direct to solve those problems. With our online portal, designated persons can edit and order materials while maintaining consistency and quality.
5. No one uses booklets or brochures anymore
Through the past five years, we have seen an increase in booklet and brochure orders. Companies want to maintain brand awareness and share information with their clients or customers. Booklets and brochures are the perfect way to share information, especially when they are designed by professional graphic designers. For some ideas, check out this blog post.